Do You Know How To Engage Your Clients On Social Media?

Published by Martin Communications

These days, marketing your business must be more than print ads.  Getting your business in social media marketing allows you to connect with an entire demographic of clients who are spending hours of their free time engaged in social media interactions. 

If you aren’t on social media, you are missing out on marketing to numerous potential clients and business leads. However, you have to do more than just create accounts. You must be 

  • ·       Active
  • ·       Informative
  • ·       Engaging

How To Engage Others On Social Media

For a company, social media marketing can seem straight forward-you create an account and talk about your products, right? 


To truly turn your product into a brand that draws the attention of online users, you must do more than peddle your wares. You must engage and interact with members of social networks in a way that inspires them to come back for more. 

 So what can you do to inspire followers to come to your social media profiles and connect to your site? 

 Make your social networking a platform for conversation, NOT just a location to link your products. That means:

  • ·      Share interesting community information about the market you sell your products. 
  • ·      Share new products in a fun way, i.e., ask readers how they would use a product, host a give away of one of your products, or share news about product popularity, uses or awards
  • ·      Comment on other users profiles-especially those of potential clients. Share their funny stories or photos, root for local sports teams and charity organizations and interact with them through comments. Be particularly aware of finding and connecting with people in your market areas.
  • ·      Never engage in controversial or dividing topics. You don’t ever want to alienate some of your followers, because every single one of them could one day become a client. 

 Ready To Start Being Social?

 Remember conversation is two sided. Just because social media is online doesn’t mean your conversation can be only one sided. Just like you don’t want to spend time with someone that only talks about themselves, your readers don’t want to interact with a company that only posts messages, but never responds to interaction or questions. 


Most importantly, make sure any comments or interaction from others on your social media platforms gets a personal response from you. If you need help getting started, or don’t even know how you can fit in the time to manage the many social media accounts you need to create and keep active, give Martin Communications a call. We are here to help you create, cultivate and perfect your brand marketing.

NovaDine Chosen as Braum's Digital Ordering Partner
Fri Dec 14 2018
2018 Kay Yow Lemonade Stand
Mon Nov 26 2018
Martin Redesigns Website for JordanBuilt Homes
Thu Oct 25 2018
Capitol City Homes Raises More Than $30,000 at Third Annual Charity Golf Tournament
Fri Sep 28 2018
Triangle Parade of Homes
Wed Aug 29 2018
Secure Yourself Now—Identifying Email Scams, Frauds and Viruses
Wed Jul 18 2018
Why is DNN Right for Your Company?
Wed Jul 11 2018
Why Super Bowl Ad Strategies Need To Change
Tue Feb 06 2018
Understanding The Simple Complexity of UI/UX
Thu Jan 18 2018
New Year, New Websites
Thu Jan 04 2018
Colorblindness and Graphic Design
Thu Aug 10 2017
High-Pressure Marketing: What We Can Learn From The Instant Pot Product Story
Thu Feb 16 2017
Martin Communications Merger Announcement
Thu Nov 17 2016
How Businesses Miss The Mark On September 11th Promotions
Thu Sep 29 2016
Five Key Social Media Tips For Homebuilders
Thu Sep 15 2016
Summer Team Building – Martin Style!
Mon Aug 29 2016
What Is Your Brand Identity?
Fri May 13 2016
How Social Media Photos Can Boost Your Digital Marketing Results
Fri Apr 08 2016
What Are “White Hat Best Practices” in SEO and How Can They Benefit Your Business?
Wed Mar 23 2016
2015 Ad Campaign Favorites from Our Staff!
Fri Jan 29 2016
A Picture Is Worth 1000 Words
Thu May 28 2015
Do You Know How To Engage Your Clients On Social Media?
Thu Apr 09 2015
Why Home Builders Should Use Houzz
Fri Apr 03 2015
How To Ask For Reviews
Tue Mar 24 2015
Why is Google+ Important for Your Business?
Thu Feb 19 2015
What’s Your Rank? Making Sense of SEO
Mon Jan 12 2015
Watch Out For Raleigh
Thu Jan 08 2015
The Creative Process
Wed Oct 15 2014
Take Advantage of the “Off-Season”
Wed Oct 08 2014
Branding: Cowboys Do It, So Should You
Wed Jul 16 2014
What Do Garages and Sticky Notes Have In Common?
Thu Jul 10 2014
The Freedom to Make a Change
Thu Jul 03 2014
DIY & WYSIWYG: The Bad Guys You Don’t Recognize—Until It’s Too Late.
Mon Jun 23 2014
Three Tips To Simplify Your Blogging Strategy
Wed Mar 12 2014
All You Need is Love
Tue Feb 04 2014
We Are Thankful
Mon Nov 25 2013
Copyright 2019 by Martin Communications, Inc. All Rights Reserved. | Terms Of Use | Privacy Statement